Synthesise customer feedback without putting words in your customers’…
Interviews, tickets, reviews, survey answers: AI codes fast and quotes badly. This kit has it code one piece of feedback at a time, has a machine check every quote against the source, and lets no theme out without its evidence.
Why
A made-up quote does not stand out when you read it. It sounds right, and that is the whole problem. The flaws are known. A first AI coding pass misses whole stretches of a transcript, groups by surface keywords, dumps a lot into "Other" and can manufacture an insight. A long corpus pasted in one block gets read worse in the middle than at the start and the end. None of this goes away with a better prompt. The fix is not to reread harder. It is to make every sentence checkable by a machine, and to publish only what passed the check. No customer sentence leaves the synthesis without…
When
When you have real customer material to work through (interviews, support tickets, reviews, open-ended answers) and a readout to deliver, for a PM, PO or designer. ✅ You know it’s your kit when You have too much feedback to reread it all and a decision to inform Your readout quotes customers in front of a team or a sponsor You have already asked for "the top 5 insights" and got themes anyone…
Tools included
- Granola
- Claude
- Claude Code
- Linear